The Gift Basket Exchange Blog

The business world abounds with advice on how to treat customers. When it comes right down to doing it, however, every bit of advice has to be tailored to your own situation.
So it is with us. In their book Chocolates on the Pillow Aren’t Enough: Reinventing The Customer Experience, authors Jonathan Tisch and Karl Weber give [...]

Has email changed today from the information age to the too-much-information age? With 84 million emails sent worldwide each day, you might think it has.
The days of an instant reply to your message are gone. The recipient has 50 or 60 other messages in line before yours, and unless the tag line is fascinating, your [...]