The Gift Basket Exchange Blog

When the word “sales” comes into business conversation, many people claim that they do not like it or that they are no good at it. Writing copy that closes the sale can make some people uncomfortable. Unfortunately, if you aren’t selling something, you are out of business. Here are some tips to make your copy […]

Before long, you will find yourself at an awards bash, seminar, company picnic, or the boss’s pool party. Many people will be there, but you may know only a few. It’s time to mingle.
In her book How to Work a Room: The Ultimate Guide to Savvy Socializing in Person and Online (Collins), Susan RoAne says that […]

Jeffrey Gitomer’s The Little Red Book of Selling: 12.5 Principles of Sales Greatness has been on the Wall Street Journal’s best-seller list for 102 weeks. People like the red cloth cover, the small trim size, the amusing cartoons, and the simple words of wisdom.
Gitomer has an excellent new way of hammering home the basics of […]